Pacific Content is the global leader in audio strategy for brands. First, we work together to determine what success looks like for this project. Whether it’s determining the right podcast for the right audience, determining what job you’re hiring audio to do, or even building out an audio network, we’ve got the experience and expertise to help you find success with your strategy.
Once you’ve got a solid brand storytelling strategy, you might need world-class production resources to bring it to life. Pacific Content’s award-winning team are master storytellers, deeply experienced in audio production, and work exclusively with brands.
In “Field of Dreams,” Kevin Costner was wrong. If you build a podcast, they will not come. They will only come if you promote your show in the right places, in the right ways, to the right people. We have the industry’s best audience development experts. They work directly with our partners to help unlock brand superpowers for growing audiences.
Perhaps most importantly, how can you measure your show’s success? We help determine the right metrics to watch, and steer you away from the wrong ones. And we help diagnose the wins and the challenges in the metrics, so that your team is continually learning and will be able to iterate with each new episode. Whether it is individual episode performance, series-level performance, marketing and promotional effectiveness with attribution, or custom brand lift studies, we’ve got you covered.