Newsletters:
The Creativity Business
I have two different email newsletters, both with the word “creativity” in the title, but they are very different from each other.
The Creativity Business
This is a free bi-weekly newsletter with topics similar to everything else on this website: attention strategy, differentiation, content strategy, marketing, and more. It is focused on the intersection of creativity and business, where stronger organizations are built with unconventional thinking and creative execution.
Past editions include:
Is 2024 the Year of Attention?
The Room > The Zoom: a celebration of IRL, analog problem solving
This is How to Grow Your Audience
Content Lessons from Creating Sticky Books with Dan Heath
Don’t Violate Expectations Without A Strategy with Dan Heath
Magic Words for Earning Attention with Jonah Berger
Brand Berger Helper with Jonah Berger
You Need to be Unexpectedly Great
Get Attention the Old Fashioned Way… EAAAAARN It
You can sign up for free here